A brand new Google helpful content update is being released. It could take two weeks to be fully available. I’m typing this on my phone, however I’m trying to upload this while on vacation. We also talked about the first changes we noticed in the last hour. Google has denied is part of the update, however they’re not worth much.
The helpful content update is designed to remove content that is written to be found in search engines. But doesn’t aid or instruct users. Google stated that this update was designed to “tackle content which appears to have been created to be highly ranked. ” The update will “help ensure that unoriginal or poor quality content doesn’t rank highly in Search,” Google added. If you’re writing content with the purpose of improve search engine visibility. It’s possible that you’ll be affected by this.
Google Content Update: Quick Information
The most vital information we can find today in a concise form:
- Name: Google helpful content update
- Date of Release: It began to be released on the 25th August
- Version: The rollout will take approximately two weeks to finish this rollout.
- Objectives This article takes an overview of web pages which were developed to rank highly in the search results.
- Is a search-only feature: The feature currently affects Google Search and it does not impact Google Discover. However, Google could expand the functionality for this function to Explore as well as other platforms in the near future.
- Penalty: Google has not made mention of penalties. However this update could be a violation for sites that are subject to it
- Sitewide : It’s an algorithm that will affect every site. Thus, all websites could be affected due to this algorithm change.
- Not a fundamental update Many will claim it to be a crucial update, but it’s not.
- English Language, however, is expected to grow: This is only a consideration of content that is in English all over the world, however it is possible to extend to other languages.
- Impact: Google would not reveal the percentage of search results or queries that are affected by this change. However, Google did say that the change was “meaningful. “Google said this will be more evident in the case of educational online content and entertainment.
- Retrieving: If your website was affected. You’ll need to look over your site and decide whether it’s possible to improve your site following Google’s suggestions.
- Updates are made: Google updates the scores frequently. However, the change is due and an expiration date and might take some time to heal from this update.
Does it smell like Panda?
Does this seem similar to Google Panda to you? This seems to me. However, Google said that the update is an addition to Panda that has been integrated into the Google algorithm core for a long time. This means that Panda continues to run. However, the update that is coming out today could be a brand new one, which could feel similar to what Panda had when it first came out however, it is a different one.
I am sure that this update will look back at in the future will be of the same level as Panda or Penguin. In the same way it made SEOs reconsider certain aspects of their SEO strategies. I believe this update is going to do that by rethinking the SEO and content marketing content strategies of some agencies.
The helpful update to content is not applicable to specific pages, but rather to the entire website. So, if you think that you can get around Google by moving the useless content to a subfolder, or subdomain? I’m advised that this may not be a good idea. Instead, you must delete the content or transform it into something that is super helpful.
Why Is the Helpful Content Update?
What is the reason Google made this announcement? Based on the feedback the search giant has received through the feedback form in Google Search as well as on social media. And also on the internet – users aren’t satisfied with the quality of the information they find on Google. We’ve heard about it for a long time So Google’s response is to fix the quality problems.
Advice on Google helpful Content Update
It also offered 2 sets of inquiries that you could ask yourself about your content to determine how it performs thanks to this update to your content.
Google has said “How do you keep from adopting a search engine-first strategy? Answering “yes” to one or all of the following questions is a signal to rethink the content you’re creating on your website:”
- Does the content solely be a draw for people using search engines, or is it intended for human beings?
- Are you producing a lot of different types of content hoping that some of it will be a success on search engines?
- Are you using a lot of automated systems to create content for numerous different topics?
- Are you simply condensing what others have to say and not any worth?
- You write on subjects simply because they’re trendy rather than because you’d want to write about them for your current readers.
- Do your articles leave readers feeling that they should look for more data from different sources?
- Are you writing according to a certain word count due to having been told or read that Google has the preferred word count? (No We do not).
- Did you make the decision to join an area of interest without much knowledge? However, you did it primarily because you believed you’d gain results from search engines.
- Do you have content that promises to solve a problem that isn’t answered or suggests there’s a release date set for the film, product or TV show, but there’s no confirmation?
Long Standing Advice
Google also stated “How do you ensure that your content will be effective with our latest update? Following our long-standing recommendation to produce content for humans and not just to be created for search engines. Content creators who are people-first focus on creating quality content using techniques for SEO to provide visitors additional value. If you can answer yes to the questions below indicates that you’re likely in the right direction using a person-first approach.”
- Are you able to identify a planned potential audience for your website that might find the material useful if it were delivered right to you?
- Do your posts clearly show an in-person expertise and depth of understanding (for instance, the knowledge has been gained from actually using the product or service, or visiting a particular place)?
- Does your site serve the primary objective or goal?
- After reading your material do you think that the reader will feel they’ve gained enough knowledge about a subject to be able to achieve their goals?
- Are people who have read your content going to be able to say they had satisfaction?
- Are you following our recommendations to stay up-to-date with core updates as well as product reviews?